Artist of the Day: OK Go – Needing/Getting

 

OK Go is world famous for their complicated, elaborate videos. You may have seen their latest video featuring 288 guitars, 55 pianos, and 1,157 homemade instruments for their new song “Needing/Getting”, which premiered during the Super Bowl, courtesy of Chevy. I wasn’t familiar with OK Go’s music until last year when a good friend was DJ’ing with lead singer Damian Kulash at an Outside Lands Music Festival (San Francisco) after-party. Once I learned through his DJ’ing that he had great taste in music, I checked out the band. Fun dance tunes I’d been missing out on all along!

Their YouTube channel features a Topspin-integrated store tab where OK Go’s “Needing/Getting” offers are now available for purchase HERE. OK Go is also using our Email for Media widget to giveaway the track on their website, which runs on WordPress. Using WordPress means they can integrate their Topspin offers and widgets with our Official Topspin Plugin for their Store page (http://okgo.net/store/). In just a few clicks, they used this simple tool to build an extremely flexible store on top of their WordPress site and setup tabs for different sections. You can actually pull a set of offers into a section automatically based on tags created in your Topspin Dashboard.

Check our Knowledge Base for all the nitty gritty details for each feature:
YouTube store integration
Customize E4M widgets
Create a WordPress store
Streaming player

Topspin features: YouTube store integration; E4M; WordPress store plugin; Streaming player

Installed by: Artist’s own digital team

Get Topspin: http://topspinmedia.com/signup

This entry was posted in Artist Spotlight, Artists Using Topspin, Topspin Features. Bookmark the permalink.

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